The Google’s Link Spam update is finally completed.
Google updated us with a tweet.
Google’s Link Spam update was completed on the 24th of August.
Google Search Central originally said that the rollout would be completed in just two weeks, however, it took longer than expected.
This confirmation was given with a tweet.
The link spam update is now complete.
— Google Search Central (@googlesearchc) August 24, 2021
Table of Contents
The Original Announcement:
Google said:
In our continued efforts to improve the quality of the search results, we’re launching a new link spam fighting change today — which we call the “link spam update.” This algorithm update, which will rollout across the next two weeks, is even more effective at identifying and nullifying link spam more broadly, across multiple languages. Sites taking part in link spam will see changes in Search as those links are re-assessed by our algorithms.
High Level Knowledge on Google's Link Spam Update
- This algorithm update was a world-wide update impacting each and every languages across the globe then the previous two spam updates.
- This update will identify and nullify link spam available on Google.
- Ignoring spam links feels like a penalty.
- This update will impact both incoming and outgoing links.
- If you are working according to Google Guidelines this update will not affect your site.
- Google cautions that changes in rankings are highly possible for some site owners due to bad link practices.
Both manual and algorithmic actions could be taken, so it’s good to avoid things that may cause actions, where possible.
Read More – Link Spam Update
In the Google’s Link Spam update blog post, there’s a shoutout to all SEO marketers following best practice guidelines:
Thanks are also due to the large majority of sites that follow our guidelines, focusing on building websites with great user experience and providing high quality content.
The Conclusion:
Google has implemented a new method of detecting low-quality link building which should be a red alert to all who depend on this method to manipulate the SERPs, to improve their ranking.
Check your backlinks profile and review them and disavow the toxic and spammy domains.