Google is now rolling out its first broad core algorithm update of 2022.
This update begun rolling out May 25, 2022 at 11:30 am E.T.
Note: The last core update was the November 2021 core update, which rolled out 6 months ago.
Google states that core updates are “designed to increase the overall relevancy of our search results and make them more helpful and useful for everyone.”
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Google's Official Announcement on May 2022 Core Algorithm Update
Today, we’re releasing a broad core update, as we do several times per year. This update is called the May 2022 core update. Learn more: https://t.co/7kFklwdkAb
— Google Search Central (@googlesearchc) May 25, 2022
Google said, Today, we’re releasing a broad core update, as we do several times per year.
This update is called the May 2022 core update.
It will take about 1-2 weeks to completely roll out.
“Core updates are changes we make to improve Search overall and keep pace with the changing nature of the web.
While nothing in a core update is specific to any particular site, these updates may produce some noticeable changes to how sites perform, which we’ve noted in previous guidance on what site owners should know about core updates,” Google said.
When a major update is released, Google always refers to the same document it published in 2019.
Nothing has changed in that regard, as Google still refers to the same document for this update also.
To summarize, Google’s general recommendations for core updates are as follows:
- Expect widely notable effects. Some may see improvements in rankings or and some drops in rankings.
- Core updates are “broad” in sense and don’t target anything specific like sites/pages.
Rather, they are intended to enhance Google’s entire systems. - Pages that fall in ranks aren’t penalized; instead, they are being reassessed against other web content that has been published since the last update.
- The top recommended strategy to deal with the impact of a core algorithm update is to focus on creating the best available content.
Google's Guidelines For a Core Update
Follow the complete guidelines mentioned by Google, which site owners, content producers or others must read.
Final Thoughts on May 2022 Broad Core Algorithm Update
However, it’s too early to assess the impact because this update will take a week or more to roll out completely.
So it’s possible that your rankings will fluctuate during this period, so don’t be surprised if you notice changes right away.
Google will confirm when the algorithm update is done rolling out, then it will be right time to start doing your analysis and plan accordingly.